3 min read

How the youtube algorithm works - Harris Heller

🎥 Harris Heller (The Youtube Algorithm)

  • The algorithm doesn't look at channels, they look at videos
  • Make videos that people will click on, and watch till the end
  • I looks at the types of people that watched similar videos and recommends it to all those othere 'similar' people with similar watch habits

The video is a discussion on how the YouTube algorithm works, and how creators can make decisions on their channels to maximize their success on the platform.

The YouTube Algorithm

The YouTube algorithm is not constantly monitoring and analyzing a channel's analytics to decide how many people see their videos. Instead, it is analyzing the audience and trying to learn to think like a viewer to figure out what videos that viewer is going to want to see next. YouTube creates a viewer profile for each user, based on the videos they have clicked on and how long they have watched them. It then uses this profile to recommend similar videos to the user.

Big Channels and Recommendations

Big channels tend to be recommended more often because YouTube has already tested their videos with a large audience and found that they are popular with certain demographics. Smaller channels may not have had the same opportunity to have their videos tested and recommended to a large audience.

Streaming on the Same Channel

Streaming on the same channel as videos will not hurt the performance of the videos. The YouTube algorithm looks at videos, not channels, and will recommend a video to a viewer based on their viewer profile, regardless of whether it is part of a channel that also streams.

In summary, the YouTube algorithm is designed to recommend videos to viewers based on their viewer profile and history, rather than channels. Streaming on the same channel as videos will not affect the algorithm's performance.

  • "the YouTube algorithm doesn't really exist"
  • "the algorithm is not hovering over your channel constantly tracking your analytics and deciding how many people get to see your videos"
  • "it's instead analyzing the audience and trying to learn to think like a viewer"
  • "the decision for YouTube to recommend that particular video had nothing to do with how successful that YouTuber was or how many subscribers that YouTuber had"
  • "the algorithm doesn't look at YouTube channels the algorithm only looks at videos"
  • "if you have a video that's doing well in a certain kind of viewer profile it will recommend that video to the others that have the same or a similar profile"
  • "if let's say I decide to make full-length videos and live stream and make sure it's on the same channel does it hurt my performance"